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Cited in hebel. today
- Sun 15 Nov · Money · 5 sourcesThe blockbuster strategy concentrates market demandEconomist Anita Elberse argues that firms maximize leverage by betting heavily on a single blockbuster product rather than managing a diverse portfolio of smaller items. This…
- Tue 10 Nov · Money · 5 sourcesLuxury faces a reckoning between market scale and cultural cachetThe scale-versus-culture divide. Every brand operates in two economies: a scale economy focused on volume, distribution, and margin, and a cultural economy trading in influence, taste,…
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